What Sam demonstrated

Built an end-to-end profit-paradox analysis: framed hypotheses and KPI drivers, audited the data, wrote correct SQL for category and regional margin analysis, isolated the main profit drivers, and translated the findings into a board-ready recovery plan. The work is especially strong in connecting technical analysis to executive decisions, with a clear forecast and prioritized actions focused on margin repair.

• Structured Hypothesis Formation
• Leakage-Free SQL and Margin Analysis
• Root-Cause Prioritization
• Executive Business Communication