Verified Credential Download PDF
What Vasanthakumar demonstrated
Built an end-to-end commercial sponsorship case for FC Barcelona: analyzed revenue mix, segmented fans, selected a reach-led asset package within budget, and produced a data-backed recommendation on ElectraX. The final memo tied together campaign performance, KPI gaps, and negotiation caveats in a clear, stakeholder-ready format.
- Leakage-Free Commercial Analysis
- Data-Backed Segmentation
- KPI Tracking and Interpretation
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