What Ayushi demonstrated

Built an end-to-end profit-paradox analysis: framed hypotheses and KPI drivers, audited the data, wrote correct SQL for category margin and regional discount analysis, isolated the main profit leaks through a Pareto-style root-cause view, and turned the findings into a concise executive recommendation with a quantified recovery forecast.

• Leakage-Free Analytical Framing
• Correct SQL Aggregation and Join Logic
• Root-Cause Prioritization
• Executive Synthesis